Etho

Change making that resonates. Marketing that sustains.

We help purpose-driven brands and organisations grow with clarity and integrity so they can lead movements, not just deliver campaigns.

What we build together

We bring together sustainability thinkers, strategic marketers, and creative minds to craft work that moves people and honours the planet.

  • Ethical Communication - Messaging that reflects your values and builds lasting trust

  • Content Creation - Storytelling with soul and structure

  • Social Media Management - Consistent presence with a voice rooted in purpose and clarity

  • Brand & Marketing Strategy - Ethical positioning, ESG-aligned storytelling, and conscious marketing built for impact

Our Solutions

Purpose Sprint
€2,000

Ignite your ethical brand voice in 2–3 weeks.Perfect for startups & small businesses who need clear, ethical brand messaging that converts.You’ll get everything you need to launch with confidence:- 6 high-impact web pages that tell your story
- 18 purpose-driven social posts ready to engage
- 4 on-brand visual assets: templates, palette, style guide
- 3 strategic roadmaps: communication audit, positioning, differentiation

Ethical Evolution €4,000

ESG-ready brand transformation in 4–6 weeks.For scaling businesses that need ESG-readiness.- Strategic brand refresh:
positioning framework, narrative audit, competitor analysis
- ESG-readiness package:
risk mapping, action plan, messaging framework
- Website transformation:
6 pages of optimised, purpose-driven copy
- Email marketing copy: 10 newsletters
- Social media expansion:
5 LinkedIn articles, 20 posts, 10 story templates

Conscious Partner
€3,500/month

Your ongoing collaborator with ESG expertise (Min. 3 Months)For established companies needing consistent, strategic content creation and evolving ESG guidance.- ESG landscape monitoring: regulatory updates, compliance messaging, risk alerts
- Content creation: 4 blogs, 2 leadership articles, newsletter
- Social media management: 30 posts, 15 stories, 8 LinkedIn updates
- Email development: 4 campaigns, stakeholder updates
- Quarterly strategy review, founder alignment session, analytics

Applications Open: Q4 Origins Launch Lab

Each quarter, we offer one early-stage founder our Origins Launch Lab programme completely free, to help early-stage ventures launch with clarity and conviction.Valued at €3,000-€4,000, it includes expert brand, story, and strategy support to help you launch with clarity and credibility.This is for impact-driven, EU-based startups with a bold vision and ethical roots:
- Pre-seed or bootstrapped
- Purpose-led
- Open to co-creating a public case studyApply now and position your venture for real impact. Next round starts October 1st, 2025.

Great marketing serves more than profit. It serves purpose.

Whether you are a founder, a brand, or a team seeking a marketing partner who understands the weight of purpose, we are here. Let’s start with a conversation rooted in what matters most to your business.

[email protected]Operating from Lisbon, Portugal. Serving purpose-led brands across Europe.© 2025 Etho Agency | Built with integrity. Rooted in purpose.